World Christian University

Course objectives

The Master’s degree aims to stimulate the production of knowledge in the field of Administration, as well as to train people capable of having autonomy and independence of action in the business field.

It also aims to develop skills in the production and transmission of knowledge in Administration, in view of the advances of didactic and pedagogical conceptions and research methodologies.

Finally, the Master’s degree aims to train professionals qualified in a greater scope and depth analysis in solving business management problems.

 

WCU intends to train Masters with critical spirit, capable of using the theoretical and practical instruments of business knowledge and also of showing solutions to problems faced by companies in the area of knowledge concentration.

Curriculum Matrix

Discipline

Workload

Research Methods and Techniques

480 h

Strategic Planning

60 hrs

Management Processes

60 hrs

People Management

60 hrs

Risk Management

60 hrs

Business Accounting

60 hrs

Financial Administration

60 hrs

Investment Analysis

60 hrs

Knowledge Management

60 hrs

Corporate Governance

60 hrs

Research Project

60 hrs

Research Seminar

180 h

Total

1.260 h

Guidelines and Defense of the Dissertation:

The student will have guidance from a phD teacher during the project, research and writing of the dissertation.

The student will submit his dissertation for qualification, being approved will be scheduled defense that will be online for a bank of doctors.

Discipline Menus

The content of the disciplines follows the state of the art of the area of knowledge, based on a textbook and other approaches presented by the teachers, prioritizing the formation of the group and the themes of research.

Research Methods and Techniques

Common sense and science. Definitions of science. The types of knowledge. Evolution of science in time. Research. Research Methodology. Research methods and techniques. Preparation of scientific articles.  Methodology of the text. It’s a record. From the idea to the research project. Case study. Experience report. Structure of the project. Literature and state of the art review. Technical standards.

Strategic Planning

Evolution of strategic thinking. Schools of strategic thinking. Competitive Advantage. Strategic, tactical and operational planning. Implementation and control of the strategy. Strategic Directions and Corporate Strategy. Strategic objectives: definition and classification. Strategic objectives: implementation and deployment. Strategic positioning. Business Level Strategy. Five porter forces. Strategic references. Expectation of stakeholders. SWOT analysis. Macroenvironment. Analysis of the external environment: macroenvironment and industry. Opportunities and Threats. Analysis of the internal environment. Strategy. Formulation of competitive strategy. Mapping in Strategic Planning. Strategic management. Structures and Processes. Methods and Evaluation of the Strategy. Managing Strategic Change. Values, Mission, Vision and Objectives. Stages of strategic planning. Competitors and Markets. Strategic Capability.

Management Processes

Process mapping. Process Modeling. Concepts, Objectives and Examples Applicable to Business Process Management (BPM). Life cycle of a Process. Plan the BPM. Process Indicators. Processes in Continuous Improvement.

People Management

People management; evolution and trends. Strategic management of people. Global human resources management. Alignment and planning of human resources. Processes of the people management system. Recruitment and selection. The strategic formulation of knowledge. The management of organizational knowledge. Analysis of positions. Organizational learning. Organizational Culture. Skills management. Development. Performance management. Performance indicators. Leadership. Demissional process. Labor Relations. Remuneration. Training. Management and training methods.

Risk Management

Strategic objectives of organizations. Definition of Risk Management. Fields of application of Risk Management . Internal Controls as an integral part of strategic management and Risk Management. Structuring of risks in the organization, processes and agents involved. Fraud X Risks. Risks and opportunities (Risk Matrix – MR and Opportunity Matrix – MO). Risk management in public administration. Corporate Risk Management – Coso Integrated Structure. ISO 31000. AS/NZS Approaches – 4360:2004.

Business Accounting

Concepts and definitions, accounting such as planning, control. Field of application. purpose and objectives of Accounting. Accounting Techniques and Fundamental Accounting Principles. Definitions and Characteristics of the Patrimonial situation and Property Components. Administrative Acts and Facts and Graphic Representation of The State of Heritage. Concepts and characteristics of equity and results accounts. Structuring a plan of accounts, grouping of balance sheet and income balance sheet accounts. Tax and Accounting Books, mandatory and auxiliary. Folded Matches: accounting process; accounting entries; methods and process. Jurisdiction and Closure of income and Expenditure accounts. Verification Balance Sheet: Preparation Process and Balance Sheet. Procedures for the preparation of the Balance Sheet, steps for the preparation of the Balance Sheet. Income Statement for the Year: classification of income and expenses and structuring of the statement. Cash Flow Statement. Statement of Added Value. Trade And Trade Institutions. Commercial Societies. Purchase and sale of goods. ICMS and IPI calculation payable. Calculation of the stock listing by the methods: IUPS; FIFO and Weighted Average. Depreciation and amortization calculation. Payroll and Provisions. Social Charges. Discounts with duplicates. Insurance. Plan of Accounts. Constitution of Companies. Accounting Calculation of Results. Financial Operations. Estimated Losses on Doubtful Accounts.

Financial Administration

The funding decision. Working capital. Functional or dynamic analysis. Risk analysis in investment decisions. Planning of future financial performance. Evaluation of financial performance. Financing of operations. Evaluating investment opportunities. Growth management.

Investment Analysis

Introduction to business valuation. Market value of companies. CAPM: financial asset pricing model. Rating of Brazil: credit rating agencies. Internal rate of return (IRR). Simple payback. Cash flow debilled: net present value (LPV). Private equity funds. Mergers and acquisitions.

Knowledge Management

Knowledge and Society. Knowledge and Organizations. Creation of knowledge and value. Knowledge goals in organizations. Evaluation of knowledge in organizations. Knowledge management in a globalized environment. Knowledge networks. Knowledge and Innovation. Intellectual Capital. Organizational Learning. Competitive Intelligence. Strategic Skills Management. Corporate University. Tools for measuring knowledge. Organizational knowledge sharing. Main challenges for knowledge management.

Corporate Governance

The importance of corporate governance. Management at its operational, tactical and strategic levels. The company as a system and its environment. Transparency. Types of conflicts structuring corporate governance and legal support. The pillars of support for corporate governance. Middle areas and end areas, Staff and line. Assembly, board of directors, chair, supervisory board, committees. Importance and characteristics of the board. bovespa and governance levels. Accounting fraud. Conflict management in the organizational environment. Involvement of the SOX law for Brazilian companies. Investors’ goal. Objective and responsibilities of the Board of Directors. Main indicators of financial health. Profitability.

Research Project

Development of a research project according to the techniques and methods of research in a concentration area of the master’s degree.

Research Seminar

Development of a master’s thesis.